THE PRI SHOW

REGISTRATION OPENS JULY 2025
December 11-13, 2025

Article 1

Show

The world’s largest gathering of motorsports professionals, the PRI Show brings together 1,100 exhibiting companies with 40,000 attendees from all 50 states and 70 countries. Every December, the three-day Show happens in the heart of the racing industry in Indianapolis. Get the information you need to do business at the Show.

Learn More
Article 1

Magazine

Published monthly, PRI Magazine is widely recognized as “The Voice of the Racing Marketplace.” From its inception in 1986, PRI has served tens of thousands of racing entrepreneurs as their key source for industry trends, merchandising ideas, new products, business strategies and more. PRI Magazine is the most closely read publication in the racing industry.

Learn More
Article 1

Advertising

The print edition of PRI Magazine reaches over 27,000 qualified motorsports professionals monthly. Reaching this highly engaged and targeted market of motorsports professionals is a must for brand recognition within the industry. Explore print and digital advertising, and sponsorship opportunities to meet your needs.

Learn More

EXHIBITOR

Connect with 40,000 attendees from all 50 states and 70 countries, Dec. 11-13.

Buy A Booth

ATTENDEE

Join the world's largest gathering of motorsports professionals, Dec. 11-13.

REGISTRATION OPENS JULY 2025

BUYERS GUIDE

Be part of the year-round source book for motorsports products and services.

View Now

Latest news

Race Events This Weekend: May 30-June 1

Motorsports competition is alive and well across the nation. Here's a roundup of racing events taking place this weekend:   NHRA MISSION DRAG…

Read more
IMS Restoration Facility

IMS Museum Announces Plans for New Restoration Facility

The Indianapolis Motor Speedway (IMS) Museum has announced plans to build a new restoration and event facility located just outside IMS grounds in…

Read more
Purdue Dallara

Purdue Motorsports, Dallara Formalize Partnership

Purdue University and Dallara formalized a partnership announced last year that will provide new opportunities for students in the Indiana school's…

Read more

Stay Connected

Sign Up For The PRI eNewsletter to get the latest in racing industry news, special events, new product information and more directly to your inbox.